An Indian jewellery company, PipaBella wanted to promote its new jewellery collection. As expected, they decided to work with influencers that specialized in fashion and lifestyle.
We partnered up with one of India’s biggest fashion and lifestyle influencer @Ashima Makhija.
- Created 5 Video pieces of content.
- 50 stories on Instagram.
The content resulted from this campaign was able to generate roughly 50,000 direct engagements and over 500,000 impressions. Overall, the campaign had reached around 1.5 million people across Instagram and Facebook and Youtube.